Part of SEO & Marketing
Paid Advertising (PPC / Google Ads / Social Ads)
Google and social ads with managed bids and budgets, and tracking that ties your ad spend to the calls and forms it produced.
You need this page when you want to reach prospects through Google or social ads and need clearer control of bids, budgets, and conversion tracking. It covers search and display campaigns, social platforms, budget allocation, and campaign measurement.
Ads we manage
Google Ads Management
We set up and manage Google Search and Display campaigns around your budget and audience.
Social media ads
We manage ads on Meta, LinkedIn, and other social platforms used in the plan.
Bids and budgets
We review bids and budgets against the conversion data in the account.
Conversion Tracking
We set up tracking for calls, forms, and sales tied to each campaign.
How a campaign starts
- 01
Choose the audience
We review your market and competitors, then agree on the audience and offer with you.
- 02
Build the campaign
We build the landing page and set up tracking for the actions you want measured.
- 03
Publish the ads
We publish the ads on the platforms in the plan and run copy tests.
- 04
Review the spend
We pause ads that use budget without a tracked call or form and adjust the bids.
How the spend is watched
It is easy to spend on the wrong keywords or audiences without knowing it. We watch cost per lead and return on ad spend, and treat your budget like our own.
- Managed here: campaigns built and run by us in Miramar Beach, not outsourced
- Landing Pages: built to turn clicks into leads
- Bid management: budgets adjusted as the data comes in
- Full Funnel: Retargeting campaigns to capture lost leads
FAQ
Frequently asked questions
Common questions about starting budgets, Google versus Facebook ads, management fees, and account ownership.
How much budget do I need to start?
Enough to get real data quickly, which depends on your industry and competition. We tell you the number for your market before you spend anything.
Google Ads vs. Facebook Ads: Which is better?
Google Ads captures 'intent' (people searching for you), while Facebook Ads generate 'demand' (people discovering you). We often use both: Google for immediate leads and Facebook for brand awareness and retargeting.
How do you charge for management?
We charge a flat management fee or a percentage of ad spend, whichever is greater. We tell you the fee before anything goes live.
Do I own my ad account?
You retain ownership of your Google Ads and Meta Business Manager accounts. We request management access.
Also in SEO and digital marketing
Start with the ad account.
We review the account, budget, tracking, and current campaigns, then write down what we would change.